NBC finds potential rising comedy in “Superstore”

By Lauren Grimaldi

Staff Reporter

With Netflix dolling out great comedies like “Unbreakable Kimmy Schmidt” and “Master of None,” NBC, formerly home to some of America’s greatest sitcoms in television history, knew they had to do something to begin restoring their name in the world of comedy TV.

Their new show, “Superstore,” has the potential to do exactly that. With the wonderfully talented America Ferrera (Ugly Betty) as the female lead, Amy, and Ben Feldman (Mad Men, A to Z) as Jonah, the cast’s talent speaks for itself. However, its script could use a lot of work. It has yet to reach the quality of delightful quirkiness that made shows like “30 Rock,” “Parks and Recreation” and “The Office” so great.

What gives the show such potential is the likability of its characters. Often times in comedy, the show’s creators tend to adhere to writing very one-dimensional characters, but such is not the case with “Superstore.” The show’s characters serve more of a purpose than just being laughed at. As we learn more about them, they only become more likable, which is why it is imperative that the writing gains more wit as the season progresses.

Despite all of its flaws, “Superstore” is definitely worth a watch, especially for those who have worked in big box retail at some point. Its endearing characters and general charm give “Superstore” the opportunity to really be something great.


3 out of 5 Torches

Categories: Front Page

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